5/15/09

Harley Hi Jinx

When marketing mavens at The Motor Company attempt to mine the zeitgeist in modern chopperdom, bad things are bound to happen. Case in point:



The ad wizards at Carmichael Lynch spent weeks making this viral video to attract skateboarders to the bar and shield. Personally, I think they're trying too hard. Honda, on the other hand, seems to have gotten it right: 


Honda's message seems crystal clear—motorcycles are like women. The harder you ride 'em, the better they feel.


3 comments :

Whitehurst said...

HD has been trying to hard with the whole image thing for years now, instead of trying hard with the bike as a whole such as Honda.

Paulsboutique Team said...

Hey Mcgoo, now I know the reason why you build a Honda instead of a HD. I'm selling my XL and buy a nice CB500 Four...

I rather push a Honda than ride a Harley!

Paul.

ohitson said...

damn, that HD ad is horrible. Just.... bad.